Politics

From high-rises to home grounds: SMDC begins a new chapter with Symphony Homes

3 Mins read

For over two decades, SM Development Corporation (SMDC) has been known as the real estate developer that brought vertical living to the heart of business districts, changing the way Filipinos experienced condominium life. Today, the company adds a new dimension to its growing portfolio — Symphony Homes, its first horizontal residential segment.

Symphony Homes reflects SMDC’s continued commitment to build for the many ways Filipinos aspire to live today — with more room to move, more space to grow, and a deeper sense of home. It’s a natural next step: from life made easier, to life made fuller.

“We’ve developed communities that brought everyday living closer to work, play, and progress,” said Grace Sta. Ana, Executive Vice-President of SMDC, during the brand’s launch event in Pampanga. “Now we want to build homes that bring people back to the ground — to community, to nature, to a life that feels deeply lived.”

A New Kind of Growth

A warm welcome to a community designed for growth and grace.

The first project under this segment, Symphony Homes Mabalacat, spans 28 hectares of thoughtfully planned land. But more than its size, what defines it is its purpose — shaped around how real families live, move, and connect.

Everything in Symphony Homes is designed with intention: wide front yards, walkable streets, space for gardens, and flexible layouts that evolve with you. It’s a neighborhood that doesn’t just shelter — it supports the lives lived within it.

“This is growth in a different direction,” shared Jessica Sy, Vice-President and Head of Design, Innovation, and Strategy. “We’ve learned from years of vertical development that space, when designed right, shapes behavior. So we asked ourselves — what happens when we give people more room, more green, more moments to breathe?”

The Promise of a Life Well-Placed

Moments of calm, spaces that bloom — nature and leisure in harmony.

Located in Brgy. Atlu-Bola, Mabalacat — just minutes from Clark and major expressways — Symphony Homes offers the kind of location families often hope for but rarely find: close to progress, yet quietly nestled in a neighborhood of its own.

This site wasn’t chosen for what it could become, but for what it already is — open, breathable, and well-connected. From early morning commutes to weekend drives, it gives families the gift of time and ease. At a time when most homebuyers are made to choose between peace and accessibility, Symphony Homes offers both — a place that feels tucked away, without being out of the way.

And while many residential projects focus on aspiration, Symphony Homes is grounded in real-life goals — with pricing designed for hardworking families ready to build their future.

Designing for Real Days

What sets Symphony Homes apart isn’t just the houses — it’s the everyday moments the community is built to nurture. A clubhouse that also functions as a co-working hub. A sports area that brings neighbors together. A paw park for four-legged family members. Gardens that aren’t just ornamental, but part of daily life.

Here, life doesn’t have to be fast to feel full. It’s in the quiet mornings. The shared spaces. The in-between moments that make a house a home.

A Meaningful Milestone for SMDC

The launch of Symphony Homes marks a new chapter in SMDC’s journey — one that recognizes the changing needs of Filipino families and responds with communities made for real life.

As the meaning of “home” expands, so does SMDC’s vision: from skyline to streetscape. From vertical towers to grounded homes. From the rush of city living to the calm of true community.

Symphony Homes is where new beginnings take root — built with care, designed for belonging.

This is Symphony Homes.

Spotlight is BusinessWorld’s sponsored section that allows advertisers to amplify their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld Web site. For more information, send an email to online@bworldonline.com.

Join us on Viber at https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and get exclusive content through www.bworld-x.com.